Tuesday, December 17, 2013

marketing for good: Walter Mitty promo video

Here was a simple and wonderful idea - take the video promo budget of a major motion picture and do some good with it, like spend it on disaster relief in the Philippines.  That's what this guy did and everyone wins - this guy gets work, people get help and the movie gets promoted through this anyway.  Read the full article here and watch the video below.

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