Wednesday, August 4, 2010

simplicity, adventure, design

A friend of mine sent me a link to Chance, a simple and lovely clothing company, and crazy good advertisement campaign.  The website screams hiker in heels.  A blog about inspiration, whimsical photos, great design - it's totally me.  The cute clothing is just icing on the cake.  Every girl needs a striped shirt in their wardrobe (so french).  Designer Julia Leach (of Kate Spade upbringing as their EVP/Creative Director) pairs with advertising heavy hitter Jay Chiat to take us into their beautiful world.  

"CHANCE believes in line, in color, in form, in consideration, in liberation, in inspiration, in detail, in simplicity, in possibility, in independence, and in the necessity of adventure."

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